Cathy Yang joins PLDT as group head of corporate communications
After 28 years in broadcast journalism, ABS-CBN News Channel (ANC) anchor and managing editor Cathy Yang is now with telecommunications giant PLDT.
PLDT announced in a statement on Thursday, August 6, that Yang has joined the telco as group head of corporate communications.
Yang will also "oversee the communications needs of the broader MVP Group of Companies, of which PLDT is part."
"She takes on the rank of first vice president and will be part of PLDT’s Top Management Team," the telco said.
PLDT chairman, president, and chief executive officer Manuel Pangilinan described Yang as "an excellent communicator and a journalist of unquestioned integrity."
"Her extensive experience as a financial and media person, here and abroad, will add a new dimension to our communication strategy in articulating and presenting who we are and how we perform. She will bring our era of communication into the digital space," Pangilinan said.
Yang said she looks forward to ensuring PLDT stands "front and center as a key enabler in the economy's recovery."
"I am tremendously privileged to be part of the Philippines' biggest telco firm PLDT, helping consumers and businesses thrive during the COVID-19 pandemic, streaming content and delivering products and services through digital connectivity," she said.
Public affairs head Mon Isberto has retired after 25 years with PLDT and its subsidiary Smart Communications.
Yang's move to the corporate world comes as ANC's parent firm, ABS-CBN Corporation, lays off employees across its subsidiaries after a House committee rejected its bid for franchise renewal. – Rappler.com
Source: Peso Economics
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